The project aims at increasing Europe’s innovation capacity among universities and businesses to promote green and natural approaches to health and social care
THE PROJECT IN A NUTSHELL
Recent studies show that nature-based solutions such as social agriculture, urban green infrastructure and forest therapy are providing cost-effective and efficient ways to reduce the negative effects of some growing megatrends such as ageing population, stressful and unhealthy lifestyles and the growing threat of climate change to human health and well-being (MEA 2005; Rook, 2013; van den Bosch & Sang, 2017; Kondo et al., 2018; Hunter et al., 2019).
The Green4C project, co-funded by the Erasmus+ Programme by the European Union, is a three-year long project that aims at increasing Europe’s innovation capacity among universities and businesses to promote green and natural approaches to health and social care.
As an emerging approach, Green4C focuses on the private sector providing health, well-being and social inclusion through nature-based solutions. While the public sector is also involved in the process and outcomes of the project, the purpose of Green4C is to contribute to the development of Green Care (GC) entrepreneurial opportunities for students, researchers, professionals, as well as practitioners. Specifically, Green4C aims at improving interdisciplinary skills and encouraging innovation and entrepreneurship attitudes among university undergraduate and graduate students, research staff and professors across the fields of Agriculture, Forestry, Urban Planning and Environmental Management as well as Medicine, Psychology and Social Work, and more broadly business owners and practitioners from these different fields.
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